My wife and I got a fund-raising letter from Michigan State University--we're both alumni--starting with a sentence about bringing healing, but the overall subject of the letter was to get funds to build a new place to store special library/museum collections. Yup, I'm sure that all those ladies who brought Larry Nassar to jail will be ecstatic that some books are warm, dry, and well cared for. It's nearly as tone-deaf as this invitation to an alumni dinner in Jackson.
Worth noting is that MSU does have a good communications arts school that at least used to turn out graduates who understood PR. Maybe they should talk to someone there and learn a few tips. Or maybe just talk with a logic professor who might be able to explain the concept of "bait and switch" to them.
Podcast #459: Beyond Gratitude Lite: The Real Virtue of Thankfulness - This Thursday is Thanksgiving here in the United States. It’s a holiday dedicated to gratitude, and one in which we often trot out expressions of thankfu...
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